December 08th, 2020
LIVERMORE, Calif. – December 8, 2020 – Monarch Tractor today introduced the world’s first fully electric, driver optional, smart tractor integrated on a single platform. Farmers today face numerous challenges including labor shortages, effects of climate change, safety concerns, increased customer scrutiny for sustainability demands, government regulations, and more. Monarch Tractor addresses these issues by combining electrification, automation, machine learning, and data analysis to enhance farmer’s existing operations, increase labor productivity and safety, and maximize yields to cut overhead costs and emissions. The company has secured several hundred working farms as preliminary customers.
To see the Monarch Tractor in action, watch this video.
“Monarch Tractor is ushering in the digital transformation of farming with unprecedented intelligence, technology and safety features,” said Praveen Penmetsa, co-founder & CEO, Monarch Tractor. “We have assembled a world-class team of farmers, engineers, and scientists to meet today’s farming demands and are empowering farmers by giving them intelligent tools to collect more predictive data to implement sustainable practices, better share their story and make more money. Hundreds of farmers have signed on to receive a Monarch Tractor and we look forward to delivering a new level of sustainability and efficiency to their existing farm operations."
Key features of the Monarch Tractor include:
“As a fourth-generation farmer, I’ve seen firsthand the hazards that farming presents not just to workers, but to the environment as well,” said Carlo Mondavi, chief farming officer, Monarch Tractor. “Monarch Tractor is moving farming toward a safer and sustainable future by eliminating harmful emissions, reducing the need for herbicides and keeping workers out of harm’s way with its driver-optional capabilities.”
“Adopting sustainable farming practices is core to our family and company values,” said Aly Wente, director of marketing, Wente Vineyards. “We are pleased to partner with Monarch Tractor to further reduce our carbon footprint in 2021 by adding two new Monarch Tractors to our vineyard operations. We look forward to learning how Monarch can continue to help us create a more sustainable future, while also providing an efficient and safe environment for our teams.”
Monarch Tractor has received critical acclaim for its innovation. The company received “2020 Tractor of the Year” in the AgTech Breakthrough Awards, was named one of World Ag Expo’s “Top 10 Best New Products,” and recognized in Fast Company’s “Best World-Changing Ideas: North America, Energy and Food.”
“The Monarch Tractor’s autonomous features take it from just an environmental sustainability idea to a really higher productivity implement,” said Jim Hoffmann, owner, Hopville Farms. “There are a lot of ‘must do’ things on the farm that you would like to see done autonomously and not dedicating people to having them do… this tractor can do it more efficiently.”
Monarch Tractor has a starting price of $50,000 and can be reserved now with a fully refundable $500 deposit. Shipping will commence in Fall 2021. To coincide with the launch, Monarch Tractor is hosting a virtual roundtable discussion with industry friends on the future of sustainable farming on December 8, 2020 at 10a.m. PT. To reserve your spot, click here or visit https://bit.ly/362IXGV
For more information, visit www.monarchtractor.com.
About Monarch Tractor Monarch Tractor is working to utilize 21st-century technology to empower farmers by enabling profitable implementation of sustainable and organic practices. The Monarch tractor platform combines mechanization, automation, and data analysis to enhance farmer’s existing operations, alleviate labor shortages, and maximize yields. For more information, visit www.monarchtractor.com.
Public Relations Contact Donna Loughlin Michaels LMGPR for Monarch Tractor (408) 393-5585 email@example.com